Changju Kim
About
Changju Kim has authored 35 papers that have received a total of 252 indexed citations.
This includes 22 papers in Marketing, 18 papers in Sociology and Political Science and 14 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (16 papers), Customer Service Quality and Loyalty (14 papers) and Consumer Behavior in Brand Consumption and Identification (14 papers). Changju Kim is often cited by papers focused on Digital Marketing and Social Media (16 papers), Customer Service Quality and Loyalty (14 papers) and Consumer Behavior in Brand Consumption and Identification (14 papers) and collaborates with scholars based in Japan, South Korea and New Zealand. Changju Kim's co-authors include Jungkeun Kim, Jin Yong Park, Stephen J. Newell, Seongseop Kim and Fernando Fastoso and has published in prestigious journals such as Annals of Tourism Research, Journal of Travel Research and Industrial Marketing Management
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