Demetra Andrews

6 papers and 570 indexed citations i.

Demetra Andrews has authored 6 papers that have received a total of 570 indexed citations. This includes 5 papers in Marketing, 3 papers in General Decision Sciences and 1 paper in Safety Research. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Decision-Making and Behavioral Economics (3 papers) and Consumer Market Behavior and Pricing (2 papers). Demetra Andrews is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Decision-Making and Behavioral Economics (3 papers) and Consumer Market Behavior and Pricing (2 papers) and collaborates with scholars based in United States. Demetra Andrews's co-authors include Parthasarathy Krishnamurthy, Mark R. Gleim, J. Joseph Cronin, Jeffery S. Smith and Cassandra R. Cole and has published in prestigious journals such as Journal of Retailing, Psychology and Marketing and Journal of Retailing and Consumer Services