Dirk Totzek

22 papers and 611 indexed citations i.

About

Dirk Totzek has authored 22 papers that have received a total of 611 indexed citations. This includes 10 papers in Marketing, 9 papers in Strategy and Management and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Customer Service Quality and Loyalty (8 papers), Consumer Market Behavior and Pricing (6 papers) and Supply Chain and Inventory Management (3 papers). Dirk Totzek is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Consumer Market Behavior and Pricing (6 papers) and Supply Chain and Inventory Management (3 papers) and collaborates with scholars based in Germany, Australia and Finland. Dirk Totzek's co-authors include Christian Homburg, Arnold Picot, Tomas Falk, Sascha Alavi and Johann Kranz and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Journal of Business Research

In The Last Decade

Rankless by CCL
2025