Gillian Hogg
About
Gillian Hogg has authored 38 papers that have received a total of 1.2k indexed citations.
This includes 24 papers in Marketing, 20 papers in Organizational Behavior and Human Resource Management and 10 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (17 papers), Service and Product Innovation (11 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers). Gillian Hogg is often cited by papers focused on Customer Service Quality and Loyalty (17 papers), Service and Product Innovation (11 papers) and Consumer Behavior in Brand Consumption and Identification (10 papers) and collaborates with scholars based in United Kingdom and Australia. Gillian Hogg's co-authors include Angus Laing, Mark Gabbott, Susan Hart, Terry Newholm and Sally Hibbert and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Industrial Marketing Management
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