Hauke Wetzel
About
Hauke Wetzel has authored 13 papers that have received a total of 364 indexed citations.
This includes 7 papers in Sociology and Political Science, 5 papers in Organizational Behavior and Human Resource Management and 5 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (5 papers) and Impact of Technology on Adolescents (2 papers). Hauke Wetzel is often cited by papers focused on Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (5 papers) and Impact of Technology on Adolescents (2 papers) and collaborates with scholars based in Germany, New Zealand and Australia. Hauke Wetzel's co-authors include Maik Hammerschmidt, Welf H. Weiger, Harald J. van Heerde, Alex R. Zablah and Alexandra Claudia Hess and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of the Academy of Marketing Science
In The Last Decade
Explore authors with similar magnitude of impact
Top authors papers by R. T. Short are co-authored with Top countries impacted by papers by Gregory W. Woo Top fields papers by J. Van Ness are about Top fields papers by Ricky Maung are about Top authors papers by Mistianne Feeney are co-authored with Top fields papers by Kate Goldade are about Top countries impacted by papers by Ulrich Oechsner Top authors papers by Bruce Gamage are co-authored with