Héctor González‐Jiménez

17 papers and 358 indexed citations i.

Héctor González‐Jiménez has authored 17 papers that have received a total of 358 indexed citations. This includes 9 papers in Marketing, 8 papers in Sociology and Political Science and 4 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (4 papers) and Psychology of Moral and Emotional Judgment (3 papers). Héctor González‐Jiménez is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Digital Marketing and Social Media (4 papers) and Psychology of Moral and Emotional Judgment (3 papers) and collaborates with scholars based in United Kingdom, China and South Korea. Héctor González‐Jiménez's co-authors include Jungkeun Kim, Seongseop Kim, Yung Kyun Choi, Jacob C. Lee and Fernando Fastoso and has published in prestigious journals such as Journal of Business Research, Personality and Individual Differences and Journal of Travel Research.