Janakiraman Moorthy

8 papers and 240 indexed citations i.

About

Janakiraman Moorthy is a scholar working on Marketing, Management Information Systems and Information Systems and Management. According to data from OpenAlex, Janakiraman Moorthy has authored 8 papers receiving a total of 240 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 2 papers in Management Information Systems and 2 papers in Information Systems and Management. Recurrent topics in Janakiraman Moorthy’s work include Consumer Behavior in Brand Consumption and Identification (2 papers), Customer churn and segmentation (2 papers) and Consumer Market Behavior and Pricing (2 papers). Janakiraman Moorthy is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (2 papers), Customer churn and segmentation (2 papers) and Consumer Market Behavior and Pricing (2 papers). Janakiraman Moorthy collaborates with scholars based in India, United States and Australia. Janakiraman Moorthy's co-authors include Pamela W. Henderson, Naveen Donthu, Catherine Cole, B. Ramaseshan and Jayanthi Ranjan and has published in prestigious journals such as Marketing Science, British Food Journal and International Journal of Bank Marketing.

In The Last Decade

Fields of papers citing papers by Janakiraman Moorthy

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Janakiraman Moorthy. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Janakiraman Moorthy may publish in the future.

Countries citing papers authored by Janakiraman Moorthy

Since Specialization
Citations

This map shows the geographic impact of Janakiraman Moorthy's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Janakiraman Moorthy with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Janakiraman Moorthy more than expected).

Rankless by CCL
2025