Javier Oubiña
About
Javier Oubiña has authored 10 papers that have received a total of 237 indexed citations.
This includes 10 papers in Marketing, 2 papers in Organizational Behavior and Human Resource Management and 2 papers in Economics and Econometrics. The topics of these papers are Consumer Retail Behavior Studies (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Consumer Market Behavior and Pricing (8 papers). Javier Oubiña is often cited by papers focused on Consumer Retail Behavior Studies (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Consumer Market Behavior and Pricing (8 papers) and collaborates with scholars based in Spain. Javier Oubiña's co-authors include Natalia Rubio, Nieves Villaseñor, José Luis Méndez, María Jesús Yagüe Guillén and Mónica Gómez Suárez and has published in prestigious journals such as Journal of Retailing and Consumer Services, Food Quality and Preference and Journal of Marketing Management
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