Jill Avery
About
Jill Avery has authored 26 papers that have received a total of 1.2k indexed citations.
This includes 14 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Strategy and Management. The topics of these papers are Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Market Behavior and Pricing (4 papers). Jill Avery is often cited by papers focused on Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Consumer Market Behavior and Pricing (4 papers) and collaborates with scholars based in United States and Spain. Jill Avery's co-authors include Neeru Paharia, Susan Fournier, Thomas J. Steenburgh, Anat Keinan and Mary Caravella and has published in prestigious journals such as Contemporary Sociology A Journal of Reviews, Journal of Marketing and Journal of Marketing Research
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