Joo‐Gim Heaney
About
Joo‐Gim Heaney has authored 9 papers that have received a total of 276 indexed citations.
This includes 5 papers in Marketing, 3 papers in Organizational Behavior and Human Resource Management and 2 papers in Experimental and Cognitive Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers) and Evolutionary Psychology and Human Behavior (2 papers). Joo‐Gim Heaney is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers) and Evolutionary Psychology and Human Behavior (2 papers) and collaborates with scholars based in Australia, United States and Malaysia. Joo‐Gim Heaney's co-authors include Ronald E. Goldsmith, Frank Alpert, Wan Jamaliah Wan Jusoh, Elizabeth B. Goldsmith and Mitchell Ross and has published in prestigious journals such as Psychological Reports, International Journal of Bank Marketing and Journal of International Consumer Marketing
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