Joseph C. Nunes

54 papers and 3.6k indexed citations i.

Joseph C. Nunes has authored 54 papers that have received a total of 3.6k indexed citations. This includes 31 papers in Marketing, 16 papers in Sociology and Political Science and 13 papers in General Decision Sciences. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (20 papers), Consumer Market Behavior and Pricing (18 papers) and Decision-Making and Behavioral Economics (13 papers). Joseph C. Nunes is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Consumer Market Behavior and Pricing (18 papers) and Decision-Making and Behavioral Economics (13 papers) and collaborates with scholars based in United States, Italy and India. Joseph C. Nunes's co-authors include Xavier Drèze, Andrea Ordanini, Peter Boatwright, Young Jee Han and Eric Yorkston and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research