Andrea Ordanini
About
Andrea Ordanini has authored 51 papers that have received a total of 3.1k indexed citations.
This includes 23 papers in Marketing, 19 papers in Strategy and Management and 14 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Innovation and Knowledge Management (14 papers), Service and Product Innovation (11 papers) and Customer Service Quality and Loyalty (11 papers). Andrea Ordanini is often cited by papers focused on Innovation and Knowledge Management (14 papers), Service and Product Innovation (11 papers) and Customer Service Quality and Loyalty (11 papers) and collaborates with scholars based in Italy, United States and Germany. Andrea Ordanini's co-authors include Gaia Rubera, Joseph C. Nunes, A. Parasuraman, Robert DeFillippi and Michael Trusov and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research
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