Lance Gentry

5 papers and 203 indexed citations i.

Lance Gentry has authored 5 papers that have received a total of 203 indexed citations. This includes 3 papers in Marketing, 2 papers in Sociology and Political Science and 2 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (2 papers), Media, Gender, and Advertising (2 papers) and Digital Marketing and Social Media (2 papers). Lance Gentry is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (2 papers), Media, Gender, and Advertising (2 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in United States. Lance Gentry's co-authors include Morris Kalliny, Roger J. Calantone, Suzanna Long and Ghulam H. Bham and has published in prestigious journals such as Psychology and Marketing, Transport Policy and Journal of Current Issues & Research in Advertising