Morris Kalliny
About
Morris Kalliny has authored 34 papers that have received a total of 332 indexed citations.
This includes 19 papers in Sociology and Political Science, 17 papers in Marketing and 10 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (7 papers) and Media, Gender, and Advertising (6 papers). Morris Kalliny is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (7 papers) and Media, Gender, and Advertising (6 papers) and collaborates with scholars based in United States, Egypt and Sweden. Morris Kalliny's co-authors include Salma Ghanem, Michael S. Minor, Seung Hyun Kim, Angela Hausman and Kevin W. Cruthirds and has published in prestigious journals such as Journal of Consumer Marketing, Journal of Advertising Research and International Journal of Consumer Studies
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