Marc Vanhuele

20 papers and 676 indexed citations i.

Marc Vanhuele has authored 20 papers that have received a total of 676 indexed citations. This includes 11 papers in Marketing, 6 papers in Sociology and Political Science and 4 papers in Cognitive Neuroscience. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Decision-Making and Behavioral Economics (4 papers) and Consumer Market Behavior and Pricing (4 papers). Marc Vanhuele is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Decision-Making and Behavioral Economics (4 papers) and Consumer Market Behavior and Pricing (4 papers) and collaborates with scholars based in France, United States and Türkiye. Marc Vanhuele's co-authors include Shuba Srinivasan, Koen Pauwels, Didier Courbet, Frédéric Lavigne and Xavier Drèze and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research