Michael A. Wiles
About
Michael A. Wiles has authored 15 papers that have received a total of 600 indexed citations.
This includes 8 papers in Marketing, 5 papers in Finance and 4 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (6 papers), Financial Markets and Investment Strategies (5 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Michael A. Wiles is often cited by papers focused on Consumer Market Behavior and Pricing (6 papers), Financial Markets and Investment Strategies (5 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in United States, Canada and Germany. Michael A. Wiles's co-authors include Saurabh Mishra, Sascha Raithel, Xueming Luo, Sachin B. Modi and Rosann L. Spiro and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Operations Management
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