Morven G. McEachern
About
Morven G. McEachern has authored 45 papers that have received a total of 1.7k indexed citations.
This includes 18 papers in Marketing, 16 papers in Plant Science and 11 papers in Food Science. The topics of these papers are Organic Food and Agriculture (15 papers), Environmental Sustainability in Business (10 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Morven G. McEachern is often cited by papers focused on Organic Food and Agriculture (15 papers), Environmental Sustainability in Business (10 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers) and collaborates with scholars based in United Kingdom, Ireland and Greece. Morven G. McEachern's co-authors include Gary Warnaby, Monika J. A. Schröder, Marylyn Carrigan, Isabelle Szmigin and Caroline Moraes and has published in prestigious journals such as Journal of Business Ethics, Sustainability and European Journal of Marketing
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