Caroline Moraes

27 papers and 822 indexed citations i.

Caroline Moraes has authored 27 papers that have received a total of 822 indexed citations. This includes 15 papers in Marketing, 8 papers in Sociology and Political Science and 6 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Environmental Sustainability in Business (5 papers) and Digital Marketing and Social Media (5 papers). Caroline Moraes is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Environmental Sustainability in Business (5 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in United Kingdom, Saudi Arabia and Hong Kong. Caroline Moraes's co-authors include Marylyn Carrigan, Morven G. McEachern, Nina Michaelidou, Isabelle Szmigin and Carlos Ferreira and has published in prestigious journals such as Journal of Business Ethics, Journal of Travel Research and Sustainability