Nancy J. Sirianni
About
Nancy J. Sirianni has authored 22 papers that have received a total of 1.5k indexed citations.
This includes 18 papers in Marketing, 11 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (9 papers) and Consumer Retail Behavior Studies (6 papers). Nancy J. Sirianni is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Customer Service Quality and Loyalty (9 papers) and Consumer Retail Behavior Studies (6 papers) and collaborates with scholars based in United States, Norway and Germany. Nancy J. Sirianni's co-authors include Anders Gustafsson, Michael K. Brady, Stephen Brown, Stacey G. Robinson and Janet R. McColl‐Kennedy and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
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