Paul Trapp

11 papers and 268 indexed citations i.

Paul Trapp has authored 11 papers that have received a total of 268 indexed citations. This includes 6 papers in Marketing, 4 papers in Management of Technology and Innovation and 3 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Management and Marketing Education (4 papers) and Environmental Sustainability in Business (2 papers). Paul Trapp is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Management and Marketing Education (4 papers) and Environmental Sustainability in Business (2 papers) and collaborates with scholars based in United States, Norway and Greece. Paul Trapp's co-authors include Tülay Girard, Musa Pınar, Thomas E. Boyt, Kjell Grønhaug and Justin C. Havird and has published in prestigious journals such as Journal of Services Marketing, Journal of Consumer Marketing and Genome Biology and Evolution