Rosellina Ferraro

19 papers and 1.7k indexed citations i.

Rosellina Ferraro has authored 19 papers that have received a total of 1.7k indexed citations. This includes 14 papers in Marketing, 7 papers in Sociology and Political Science and 4 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (4 papers). Rosellina Ferraro is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United States, The Netherlands and Australia. Rosellina Ferraro's co-authors include James R. Bettman, Rosemary J. Avery, Amna Kirmani, J. Jeffrey Inman and Russell S. Winer and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.