Shailendra Pratap Jain
About
Shailendra Pratap Jain has authored 49 papers that have received a total of 1.2k indexed citations.
This includes 30 papers in Marketing, 23 papers in Sociology and Political Science and 14 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (26 papers), Cultural Differences and Values (10 papers) and Social and Intergroup Psychology (10 papers). Shailendra Pratap Jain is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (26 papers), Cultural Differences and Values (10 papers) and Social and Intergroup Psychology (10 papers) and collaborates with scholars based in United States, India and New Zealand. Shailendra Pratap Jain's co-authors include Durairaj Maheswaran, Patrick van Esch, Steven S. Posavac, Huifang Mao and Pragya Mathur and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research.
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