Tanya Drollinger
About
Tanya Drollinger has authored 10 papers that have received a total of 407 indexed citations.
This includes 5 papers in Marketing, 4 papers in Strategy and Management and 3 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Nonprofit Sector and Volunteering (3 papers) and Communication in Education and Healthcare (2 papers). Tanya Drollinger is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Nonprofit Sector and Volunteering (3 papers) and Communication in Education and Healthcare (2 papers) and collaborates with scholars based in Canada, United States and Türkiye. Tanya Drollinger's co-authors include Lucette B. Comer, B. Zafer Erdoğan, Walter Wymer, Patricia T. Warrington and Abhijit Banerjee and has published in prestigious journals such as Psychology and Marketing, Journal of Retailing and Consumer Services and Journal of Advertising Research
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