Thomas J. Madden
About
Thomas J. Madden has authored 43 papers that have received a total of 8.0k indexed citations.
This includes 16 papers in Sociology and Political Science, 15 papers in Marketing and 5 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (9 papers) and Behavioral Health and Interventions (5 papers). Thomas J. Madden is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (9 papers) and Behavioral Health and Interventions (5 papers) and collaborates with scholars based in United States, Sweden and New Zealand. Thomas J. Madden's co-authors include William R. Dillon, Chris T. Allen, Martin S. Roth, Karen A. Machleit and Kathleen Debevec and has published in prestigious journals such as Psychological Bulletin, Journal of Marketing and Journal of Marketing Research
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