Thu Nguyen Quach
About
Thu Nguyen Quach has authored 11 papers that have received a total of 325 indexed citations.
This includes 9 papers in Organizational Behavior and Human Resource Management, 7 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (5 papers). Thu Nguyen Quach is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (7 papers) and Technology Adoption and User Behaviour (5 papers) and collaborates with scholars based in Australia. Thu Nguyen Quach's co-authors include Park Thaichon, Elizabeth Levin, Charles Jebarajakirthy, António Lobo and Catherine Prentice and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Business and Industrial Marketing and Asia Pacific Journal of Marketing and Logistics
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