Amanda B. Bower

8 papers and 542 indexed citations i.

Amanda B. Bower has authored 8 papers that have received a total of 542 indexed citations. This includes 4 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Psychology of Social Influence (2 papers) and Media, Gender, and Advertising (2 papers). Amanda B. Bower is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Psychology of Social Influence (2 papers) and Media, Gender, and Advertising (2 papers) and collaborates with scholars based in United States. Amanda B. Bower's co-authors include Valerie A. Taylor, David E. Sprott, Stacy Landreth Grau and James G. Maxham and has published in prestigious journals such as Journal of Marketing, Journal of Advertising and Psychology and Marketing.