Edward F. Fern

30 papers and 1.8k indexed citations i.

About

Edward F. Fern has authored 30 papers that have received a total of 1.8k indexed citations. This includes 13 papers in Sociology and Political Science, 11 papers in Marketing and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers). Edward F. Fern is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in United States, New Zealand and Hong Kong. Edward F. Fern's co-authors include Ramon A. Avila, Yeqing Bao, Dhruv Grewal, James R. Brown and Terry Bristol and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research

In The Last Decade

Rankless by CCL
2025