Robert I. Roundtree
About
Robert I. Roundtree has authored 6 papers that have received a total of 2.7k indexed citations.
This includes 3 papers in Sociology and Political Science, 3 papers in Organizational Behavior and Human Resource Management and 3 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (3 papers), Customer Service Quality and Loyalty (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Robert I. Roundtree is often cited by papers focused on Digital Marketing and Social Media (3 papers), Customer Service Quality and Loyalty (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers) and collaborates with scholars based in United States, United Kingdom and Australia. Robert I. Roundtree's co-authors include Amy L. Ostrom, Matthew L. Meuter, Mary Jo Bitner, George M. Zinkhan and Sunil Erevelles and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and California Management Review
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