Sarang Sunder
About
Sarang Sunder has authored 13 papers that have received a total of 330 indexed citations.
This includes 7 papers in Marketing, 5 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Market Behavior and Pricing (4 papers), Consumer Retail Behavior Studies (4 papers) and Customer Service Quality and Loyalty (4 papers). Sarang Sunder is often cited by papers focused on Consumer Market Behavior and Pricing (4 papers), Consumer Retail Behavior Studies (4 papers) and Customer Service Quality and Loyalty (4 papers) and collaborates with scholars based in United States, South Korea and India. Sarang Sunder's co-authors include V. Kumar, Robert P. Leone, Minakshi Trivedi, Jeonghye Choi and Eric Yorkston and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
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