Steven Lysonski

59 papers and 3.0k indexed citations i.

Steven Lysonski has authored 59 papers that have received a total of 3.0k indexed citations. This includes 39 papers in Marketing, 27 papers in Organizational Behavior and Human Resource Management and 12 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (32 papers), Customer Service Quality and Loyalty (21 papers) and Consumer Retail Behavior Studies (9 papers). Steven Lysonski is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (32 papers), Customer Service Quality and Loyalty (21 papers) and Consumer Retail Behavior Studies (9 papers) and collaborates with scholars based in United States, New Zealand and Greece. Steven Lysonski's co-authors include Srinivas Durvasula, Subhash C. Mehta, J. Craig Andrews, Yorgos Zotos and John Watson and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.