U. N. Umesh
About
U. N. Umesh has authored 45 papers that have received a total of 581 indexed citations.
This includes 14 papers in Marketing, 9 papers in Organizational Behavior and Human Resource Management and 9 papers in Economics and Econometrics. The topics of these papers are Consumer Market Behavior and Pricing (9 papers), Economic and Environmental Valuation (8 papers) and Customer Service Quality and Loyalty (7 papers). U. N. Umesh is often cited by papers focused on Consumer Market Behavior and Pricing (9 papers), Economic and Environmental Valuation (8 papers) and Customer Service Quality and Loyalty (7 papers) and collaborates with scholars based in United States, India and Canada. U. N. Umesh's co-authors include Sanjay Mishra, Robert A. Peterson, Darrel D. Muehling, Minh Q. Huynh and Donald E. Stem and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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