Ronn J. Smith
About
Ronn J. Smith has authored 25 papers that have received a total of 625 indexed citations.
This includes 13 papers in Marketing, 10 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers). Ronn J. Smith is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (6 papers) and collaborates with scholars based in United States, Morocco and India. Ronn J. Smith's co-authors include Eric R. Spangenberg, David E. Sprott, Terry L. Esper, Brent D. Williams and Vicki G. Morwitz and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research
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